The Viking Explorers Rally and Port Louis Marina, Camper&Nicholson and the importance of sponsors
-Beautiful Port Louis Marina in Grenada
As the Viking Explorers Rally gears up for its annual journey across the Atlantic, one of the most crucial aspects of the event is securing sponsors. Without the support of these sponsors, the rally would not be possible. The importance of sponsors for the Viking Explorers Rally cannot be overstated, as they play a vital role in the success of the event.
- A tremendous support by the Grenada Tourism authorities and Port Louis Marina
Port Louis Marina, belonging to Camper&Nicholson has been tremendously supportive and has recently signed another 5 year agreement, that is, until 2029.
It supported the rally through pandemic times and has truly contributed to its success.
First and foremost, sponsors provide financial support for the Viking Explorers Rally. The costs associated with organizing and executing an event of this magnitude are significant, and without the backing of sponsors, the organizers would be hard-pressed to cover these expenses.
- Port Louis Marina´s rib and VE staff escorting participants into the marina
In addition to financial support, sponsors also provide in-kind support. This can include everything from providing vehicles and equipment to offering expert advice and guidance on logistics and planning. In-kind support is often just as valuable as financial support, as it can help the organizers stretch their budget further and ensure that the event runs smoothly.
- Marina Mindelo has supported the rally since the start
Another key benefit of sponsors for the Viking Explorers Rally is the exposure they provide. Sponsors often have their logos prominently displayed on vehicles and equipment, as well as on marketing materials and social media posts. This exposure can help raise awareness of the sponsor's brand and products, reaching a wide audience of potential customers.
- PR and Marketing Director for the Viking Explorers, Canarian Carlota Texeira Saavedra
Sponsors can also help attract participants to the Viking Explorers Rally. By partnering with well-known companies, the organizers can lend credibility and prestige to the event. Sponsors can also help spread the word about the rally to their own networks, reaching an even wider audience.
Perhaps most importantly, sponsors help ensure the safety of the Viking Explorers Rally. With the support of sponsors, the organizers can invest in training for participants and they can also provide expert advice on safety procedures and protocols, helping to minimize the risks associated with such a challenging event.
- Predictwind sponsors the event and the organizers use all their ultimate products for the Onshore Tracking Team, Seminars and Skippers Briefings, routing and weather forecasts.
In conclusion, the importance of sponsors for the Viking Explorers Rally cannot be overstated. From financial support to in-kind assistance, exposure, helping participants, and ensuring safety, sponsors play a crucial role in the success of the event. Without their support, this incredible journey across the Atlantic would not be possible.
The rally is sponsored by the following companies displayed always at our official poster: